IAA Partners:
Regional & Industry Excellence — MUSE Event Awards
AWARD CATEGORY
09

REGIONAL & INDUSTRY EXCELLENCE

RECOGNITION FOR GEOGRAPHIC & INDUSTRY RECOGNITION

Recognizing achievement across distinct geographic markets and specialized industry sectors.

The MUSE Event Awards welcomes entries worldwide. Present the achievement in the context most relevant to what you want the international jury to evaluate.

Open WorldwideEnter Your Achievement - Eligible from January 1, 2024Early Bird Entries Close November 19, 2026

FIND THE CATEGORY THAT FITS YOUR ACHIEVEMENT

Browse the 2 category groups below and select the subcategory that best represents the achievement you want the jury to evaluate.

If more than one category reflects a distinct aspect of your achievement, you may submit it to multiple eligible categories. Each category will be evaluated independently.

01Regional ExcellenceIncludes Outstanding African Event, Outstanding Asia-Pacific Event, Outstanding Australian & Oceanian Event.
RE10001Outstanding African Event

Recognizing outstanding events and experiences delivered in Africa.

RE10002Outstanding Asia-Pacific Event

Recognizing outstanding events and experiences delivered across Asia-Pacific.

RE10003Outstanding Australian & Oceanian Event

Recognizing outstanding events and experiences delivered in Australia or Oceania.

RE10004Outstanding European Event

Recognizing outstanding events and experiences delivered in Europe.

RE10005Outstanding Latin American Event

Recognizing outstanding events and experiences delivered in Latin America or the Caribbean.

RE10006Outstanding Middle Eastern Event

Recognizing outstanding events and experiences delivered in the Middle East.

RE10007Outstanding North American Event

Recognizing outstanding events and experiences delivered in the United States, Canada, or Mexico.

RE10000New Category

For entries that do not fit an existing regional excellence sub-category and require a more specific classification.

02Industry ExcellenceIncludes Agriculture & Agribusiness Event, Architecture, Construction & Real Estate Event, Arts, Culture & Heritage Event.
IE10001Agriculture & Agribusiness Event

Recognizing outstanding events and experiences created for agriculture, farming, food production, or agribusiness.

IE10002Architecture, Construction & Real Estate Event

Recognizing outstanding events and experiences created for architecture, construction, property, infrastructure, or real estate.

IE10003Arts, Culture & Heritage Event

Recognizing outstanding events and experiences created for the arts, culture, museums, heritage, or creative institutions.

IE10004Automotive & Mobility Event

Recognizing outstanding events and experiences created for automotive, transport, mobility, vehicles, parts, or related services.

IE10005Beauty, Fashion & Personal Care Event

Recognizing outstanding events and experiences created for beauty, cosmetics, fashion, apparel, accessories, or personal care.

IE10006Consumer Products & Durables Event

Recognizing outstanding events and experiences created for household goods, appliances, electronics, furniture, toys, or durable products.

IE10007Energy, Utilities & Environment Event

Recognizing outstanding events and experiences created for energy, utilities, natural resources, environment, or climate-related sectors.

IE10008Financial Services Event

Recognizing outstanding events and experiences created for banking, insurance, payments, investment, fintech, or financial services.

IE10009Food & Beverage Event

Recognizing outstanding events and experiences created for food, nonalcoholic beverages, restaurants, hospitality, or culinary brands.

IE10010Alcoholic Beverages Event

Recognizing outstanding events and experiences created for beer, wine, spirits, cider, or alcoholic beverage brands.

IE10011FMCG Event

Recognizing outstanding events and experiences created for fast-moving consumer goods, household products, toiletries, or everyday consumer brands.

IE10012Government & Public Sector Event

Recognizing outstanding events and experiences created for governments, municipalities, public institutions, or civic services.

IE10013Healthcare, Pharmaceutical & Wellness Event

Recognizing outstanding events and experiences created for healthcare, pharmaceuticals, medical services, wellness, or life sciences.

IE10014Hospitality, Travel & Tourism Event

Recognizing outstanding events and experiences created for hotels, resorts, tourism, destinations, cruises, airlines, or travel services.

IE10015Luxury & Premium Brands Event

Recognizing outstanding events and experiences created for luxury, premium, artisanal, or high-value brands and services.

IE10016Media, Entertainment & Communications Event

Recognizing outstanding events and experiences created for media, film, television, music, publishing, entertainment, or communications.

IE10017Nonprofit & Charity Event

Recognizing outstanding events and experiences created for nonprofit, charitable, humanitarian, or public-benefit organizations.

IE10018Professional & Business Services Event

Recognizing outstanding events and experiences created for legal, consulting, accounting, recruitment, or professional-service organizations.

IE10019Retail & Ecommerce Event

Recognizing outstanding events and experiences created for retail, ecommerce, marketplaces, stores, restaurants, or direct-to-consumer brands.

IE10020Sports Event Industry

Recognizing outstanding events and experiences created for sports organizations, clubs, leagues, venues, equipment, or fan communities.

IE10021Technology & Telecommunications Event

Recognizing outstanding events and experiences created for technology, software, hardware, telecommunications, digital platforms, or emerging technologies.

IE10022Transport & Logistics Event

Recognizing outstanding events and experiences created for logistics, freight, shipping, warehousing, aviation, rail, or transport services.

IE10023Education & Training Event

Recognizing outstanding events and experiences created for schools, universities, training providers, learning platforms, or education communities.

IE10024Gaming & Esports Industry Event

Recognizing outstanding events and experiences created for video games, esports, interactive entertainment, or gaming communities.

IE10000New Category

For entries that do not fit an existing industry excellence sub-category and require a more specific classification.

MUSE Recognition

WINNING LEVELS

Every eligible entry is evaluated against the established MUSE standard and may receive Platinum, Gold, or Silver recognition according to its final score.

Entries scoring below 65 do not receive an award. A category may recognize multiple winners or no winners, depending on whether the entries meet the required standard.

85–100 points

Platinum

75–84 points

Gold

65–74 points

Silver

MUSE Grand Distinction

MUSE GRAND DISTINCTIONS

Eligible Platinum-winning entries may be considered for MUSE Grand Distinctions according to the official award criteria.

The distinction is awarded solely at the jury’s discretion and may be withheld when no eligible Platinum-winning entry meets the required standard.

What MUSE Winners Receive

Winner Benefits

Every Platinum, Gold, and Silver Winner receives:

01

Official Winner Title

Official MUSE Event Awards winner title

02

Digital Certificate

Personalized digital winner certificate

03

Winner Badge

Official Platinum, Gold, or Silver winner badge

04

Winner Profile

Official winner listing and dedicated winner profile

05

Promotional Materials

Digital promotional materials and official press release template

06

MUSE Statuette

Eligibility to purchase the official MUSE Event Awards statuette

Every eligible entry is evaluated independently against the established MUSE standard.

Winning entrants may submit written interviews for editorial consideration on Muse.World. Selected winners may also be invited to contribute video interviews or other editorial materials. Publication and promotion are subject to editorial review and are not guaranteed.

The Evaluation Framework

How Entries
Are Evaluated

Each eligible entry is evaluated independently by an international jury with expertise relevant to the selected category. The jury applies the official five-part MUSE Evaluation Framework to the achievement and its category-specific objectives.

Entries are evaluated on their own merits rather than ranked solely against one another.

01

Purpose & Relevance

The clarity of the achievement’s objectives, intended audience, context, and relevance to the selected category.

02

Strategy & Approach

The strength of the concept, planning, approach, and decisions used to achieve the stated objectives.

03

Execution & Quality

The standard of delivery, craft, expertise, coordination, and quality demonstrated in the selected discipline.

04

Distinction & Excellence

The originality, differentiation, creativity, innovation, expertise, or category-specific excellence demonstrated by the entry.

05

Results & Impact

Credible evidence of outcomes, audience response, business value, community benefit, or other results relevant to the achievement’s purpose.

Prepare Your Submission

ENTRYREQUIREMENTS

Eligibility
Open worldwide. Eligible work must have been created, organized, produced, launched, delivered, or active on or after January 1, 2024.
Ongoing Work
Recurring and ongoing work may be entered when eligible activity occurred during the official eligibility period.
Language
Entries must be submitted in English.
Entry Description
Maximum 350 words.
Supporting Files
Up to eight images or PDF documents. Maximum 4 MB per file.
Image Dimensions
Maximum 1920 × 1080 pixels.
Video or Website Links
Up to five links. Submitted videos must not exceed three minutes each.
Multiple Categories
The same achievement may be submitted to multiple eligible categories. Each category is evaluated independently.
Editing Deadline
Entries may be edited until the Final Extension Deadline on February 25, 2027.

PLAN YOUR ENTRY

View Deadlines

Early Bird Deadline

Regular Deadline

Final Deadline

Final Extension Deadline

Category Guidance

IS REGIONAL & INDUSTRY EXCELLENCE
THE RIGHT
CATEGORY?

Choose Regional & Industry Excellence when you want the jury to focus on this discipline, contribution, or achievement.

Compare All Award Categories
Enter This Category When

This contribution is the achievement.

Recognizing achievement across distinct geographic markets and specialized industry sectors.

Consider Another Category When

A different achievement is the focus.

Choose Events for the complete event, or compare the other specialist categories when a separate contribution deserves its own evaluation.

The same achievement may be entered in more than one eligible category when each submission presents a distinct focus and relevant evidence.

Your Questions Answered

Frequently Asked Questions

What does the Regional & Industry Excellence category recognize?

Recognizing achievement across distinct geographic markets and specialized industry sectors.

Should I enter this category or Events?

Choose this category when the specific discipline or contribution is the focus of your entry. Choose Events when you want the complete event evaluated as one unified achievement.

Can the same achievement be submitted to multiple categories?

Yes. The same achievement may be submitted to multiple eligible categories. Each category is evaluated independently, and the applicable category fee applies to each submission.

How do I choose the right subcategory?

Browse the category groups and open the subcategory descriptions. Choose the subcategory that most closely represents the achievement and evidence you want the jury to evaluate.

Can recurring or ongoing work be entered?

Yes. Eligible activity must have occurred on or after January 1, 2024. Identify the qualifying edition, occurrence, project, or period that the jury is being asked to evaluate.

What evidence should I include?

Include a clear description of your objectives, approach, execution, and credible results. Supporting images, documents, and links should demonstrate the achievement in relation to the selected subcategory.

What if no published category accurately fits my work?

Select New Category within the most relevant category group. Propose a category name and briefly explain what you want the jury to evaluate. The proposal will be reviewed by the MUSE Event Awards team before judging.

Enter Your Achievement in the
2027 MUSE Event Awards

Select the category that best represents your achievement, then present it to the international MUSE jury.

Early Bird Entries Close November 19, 2026.

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